Leading up to the Oscars is a busy time for several event planners in Los Angeles. Besides the main event, which usually takes place in late February or early March, there are many high-profile events surrounding the Academy Awards. One such event, is Alfre Woodard’s “Oscars Sistahs Soiree,” which has been […]

During this year’s Super Bowl festivities, our team worked around the clock to complete several customized designs for various events. These series of events serves as a great example of how clients can be inspired with customized suggestions that really bring their event to life. The unique designs become signature […]

As the 2017 event season is in full swing, the event design world is in constant search of new rental items to spice up their events, here at AOO Events we have a different mantra: “Custom build it and it will come!” These signature elements can produce focal points for special events, engage […]

The Special Event Trade Show and Conference is something we look forward to each January. For our team, it has become a tradition for us to attend. This year marked our CEO, David E. Merrell’s 9th annual design trends showcase, even though he has been speaking on other subjects and […]

The Pantone Color Institute has decreed its 2017 “Color of The Year” as Pantone 15-0343, or simply put, “Greenery.” Year after year, event professionals have looked forward to Pantone’s fall declaration as an indicator as to what is coming, style wise, in the next few months. Designers are always excited […]

Meet AOO Events COO Mark Sheldon! Mark utilizes 30 years of professional event experience to partner in managing and operating AOO Events. Having occupied almost every niche of the special events industry, Mark has a unique talent for getting to the source of any challenge and quickly implementing the solution. […]

“Last year I had the honor of creating the first ever CovCarnival. This was a carnival specifically created for homeless and underprivileged youth that utilize the services of Covenant House in New Orleans. This carnival was just a small part of a “give back” program entitled “Event Pros Take Action” […]

On a day to day basis, event professionals wear many hats. Experienced event producers must be skilled in communication, organization, attention to detail, multi-tasking, taking exact measurements, and last but not least, branding. Often times, clients will request a branded activation. This includes printed materials branded with their company logo, […]

by AOO Events senior producer Kelly Melo         Technical event production is a big job that requires a high-level of expertise. The best thing that you can do for yourself, your client, and your program is to hire a seasoned Technical Director to help you design and […]

Rheana Coon has been in the hospitality industry since the age of 15 when she took an after-school job at a local flower shop. Rheana’s experience as a young floral designer sparked a lifetime of passion for special event production, which was then stoked by a position at the Bellagio Resort and Casino in Las […]